FloraHolland e-Trade
FLORAHOLLAND (15 October 2010) - FloraHolland e-Trade is the online trading platform for parties buying and selling flowers, globally and in the Netherlands. The Flowers Catalogue provides the supply information and the webshop realizes the sales.
International Supply
The demand in the webshop for imported products is on the rise. On account of the growing international interest, www.florahollandetrade.com will also be available in English and German as of the end of October. As an international supplier, you will be able to offer your products on the English or German version of FloraHolland e-Trade. FloraHolland has created a platform for you to do digital business from.
There are many challenges in offering international supply through a webshop, because of distance, language, and logistics. It is a challenge that both FloraHolland and international growers are happy to face. Good agreements and formalized procedures make it easier and easier to provide and sell products from Kenya, Ethiopia, and Ecuador.
Purchasing Power
The developments surrounding purchasing power are progressing quickly at the moment. The top 50 Connect buyers of cut flowers are registered with FloraHolland e-Trade, resulting in 75% of the market being reached. Wholesalers and retailers want to use the webshop because it is convenient. An order can be placed with one click of a button and inventories are updated through electronic messages (Electronic Clock Transactions; EKT). Growers always have the most current supply at their fingertips.
Your Products Online
Visit www.florahollandetrade.com, click on ‘suppliers’ (aanvoerders), and then on ‘contact’. Enter your name and grower number. In the ‘questions’ (vraag) field that you would like to receive a login code and information on FloraHolland e-Trade. You will be given your login details and FloraHolland e-Trade will contact you. You can of course also contact your FloraHolland account manager.
We’re looking forwards to seeing you on FloraHolland e-Trade!
If you have any questions or would like further information, please contact your account manager.