FloraHolland (2 Februari 2012) - press release (2 February 2012) – Eight leading Dutch horticultural companies under the joint name Great Taste of Flowers will be at the international retail trade fair Fruit Logistica in Berlin from 8 to 10 February. They will be showing ‘food retailers’ just what plants and flowers can add to the shop floor. Visitors to the shared stand will find inspiration, ready-to-use concepts and shelf solutions for supermarkets. Great Taste of Flowers will demonstrate how consumers, once in the store, can be enticed into buying even more thanks to a successful plant and/or flower formula.
Great Taste of Flowers has set up a special area within its stand to highlight Customer Value. Exclusive workshops will be held here for the period of the trade fair. Great Taste of Flowers is a joint initiative of Dutch Flower Group, Ciccolella, Decorum Company, Europe Retail Supply, FloraHolland, Floramotion, Gro4U and Logico. Great Taste of Flowers can be found at Fruit Logistica, Hall 6.2, stand C-03 to C-05. Fruit Logistica takes place from 8 to 10 February 2012 and is open daily from 9.00 to 18.00. Please go to www.greattasteofflowers.com
For more information about Great Taste of Flowers, you can contact Maaike Koop, on +31 (0)297 393 106 or at maaikekoop@floraholland.nl.