Visit the flower auction
The international trading platform for plants and flowers is a world in itself. You have to get up early to see this world-famous auction, but it’s worth it.


Experience the hustle and bustle of the auction floor, watch traders bidding against the clock and be amazed at the quantity of beautiful flowers traded daily from more than ten countries. Visitors are warmly welcomed by our Aalsmeer and Naaldwijk locations.
Visit FloraHolland and watch the entire auction from a special gallery. You'll be at the centre of the international flower trade. A unique experience you'll remember forever.
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Aalsmeer
Our location at Aalsmeer is the largest trading centre for plants and flowers in the world. And it’s just a stone’s throw from Schiphol airport.
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Eelde
Eelde is our only location in the north of the Netherlands. And you’ll find a warm welcome here.
Read moreNaaldwijk
The auction rooms at Naaldwijk are in the heart of the world’s largest greenhouse region: the Westland.
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