The auction clock is like a magnet. It has global pulling power. It’s why FloraHolland attracts supply and purchasing power from all parts of the world. And it’s why the auction clock is our foremost sales instrument.
It goes without saying that the reliability of information at the auction is extremely important. Growers are responsible for providing reliable (supply) information with the products they are auctioning. It uses the Reliability Index (BI) as the indicator to report the reliability of that information. As a customer, you see this BI on the clock front.
The Quality Department randomly checks the correctness of the delivery information and corrects it if necessary.